Learn more about my services
Your challenges.
My focus.
Every business faces different challenges, so there’s no one-size-fits-all solution. I work with you to design support that fits your goals — with the flexibility to add, adapt, or scale services as your needs change.
The services below give a sense of what I offer, but the best place to start is a conversation. Whether something here resonates or you’re not sure what you need yet, let’s talk and explore what I can solve and unlock for your business.
1
Fractional Sales Director
When a senior sales leader leaves, or when growth needs re-igniting, businesses can’t always afford to wait six months to find the right permanent hire. As a Fractional Sales Director, I step into the leadership team immediately, bringing flexible, high-level expertise with full accountability for results.
For some, this is a short-term solution to cover a gap or deliver a project. For others, it’s an ongoing model — embedding senior expertise at a fraction of the cost of a full-time role. In both cases, my focus is on strengthening pipelines, sharpening processes, tracking the right metrics, and developing managers and teams so results are delivered and sustained.
2
Sales Leadership Talent Development
When someone steps into a senior sales role, even the best managers benefit from extra support. Sales leadership is a different discipline, and without the right coaching and mentorship, progress can stall. I work alongside your leaders to build the confidence, skills, and structure they need to succeed.
If you’re promoting from within or hiring a new sales leader, I help ensure they are recruited, onboarded, and developed effectively. My focus is always on equipping your people to lead at a higher level — strengthening both the individual and the wider business while they remain accountable for results throughout.
3
Sales Strategy Development
A sales team can only perform as well as the strategy it’s working to. I assess your current performance and approach against a clear framework, highlighting where growth opportunities exist and where plans are holding you back.
From there, I help design and implement practical go-to-market strategies: clarifying which markets to target, how to position your offer, and how to price, package, or adapt products and services to win more business. The result is a clearer path to growth, with a strategy your team can actually execute.
4
Non-Exec Director
Strong boards benefit from independent perspective. As a Non-executive Director, I provide strategic oversight and challenge that supports long-term direction, growth, and risk management.
I help ensure governance and compliance responsibilities are met, while also supporting better decision-making and strengthening leadership effectiveness. Alongside this, I bring external knowledge, market insight, and connections that can open doors and inform strategy — adding value beyond the day-to-day.
5
Commercial Projects
Some challenges sit outside business-as-usual and need focused, project-based leadership. I take on defined commercial projects where extra capacity, expertise, or independence is needed to move things forward.
This can include leading change programmes, implementing new processes or systems, managing through a crisis, or supporting recruitment and restructuring. Whatever the project, I bring structure, clarity, and momentum to ensure it delivers measurable results.
6
Revenue Operations Development
Growth stalls when processes, systems, and data can’t keep up. I design and implement the operational foundations that allow sales performance to scale smoothly, working closely with wider business operations to ensure everything fits and lands.
That means setting up the right processes, CRM, and sales enablement tools, backed by clear reporting and analytics that inform better decisions. I also embed continuous improvement and performance management systems so your commercial operations stay efficient and effective as the business grows.
Don't see what you are looking for? Let's have a chat to see how we might work together and, if you need different expertise, I have a great network of skilled professionals across marketing, tech, finance, legal, people & talent, DE&I and ops.